Promoted Pins (Pinterest Ads) are Pins that businesses pay to appear where they are most likely to be noticed. The Promoted Pins are based on a pinners interests and things they do on Pinterest, or because they visited an advertiser’s site or app.
“While Pinterest is a search engine, it was integrated into the Social Hall of Fame. While Facebook is a full on social media platform.” Julie Syl
Business owners are beginning to take more interest in Pinterest due to recent happenings in the Facebook world. So, what is the difference in the two?
B2B (business-to-business) marketing – marketing of products to businesses or other organizations for use in production of goods; for use in general business operations (such as office supplies; or for resale to other consumers, such as a wholesaler selling to a retailer.
The short answer is yes.